Well-made and high-quality goods are at the heart of any private label brand. But just because you have the most amazing personalized beauty products manufactured by a private label company you believe in, it doesn’t mean you’ve already got your work cut out for you. As a proprietary brand owner, you also have to put …
9 Marketing Tools Every Private Label Brand Should Be Using Read More »
One of the most challenging things to work on for your new skincare brand is how to stand out. The beauty industry is saturated with so many big and small skincare brands, so it takes a lot to get noticed. A surefire way to grab people’s attention is to front a key ingredient in your …
8 Ingredients That’ll Give Your Private Label Skincare Brand an Edge Read More »
One of the most important things you must learn to do when running your private label business is scoping out trends. Your brand needs to be able to adapt and leverage on what’s trendy and popular to stay relevant at any time. The beauty of private label is that you can easily adjust and adapt …
Is there anything better than capping the day off with the invigorating, refreshing smell of your favorite essential oil billowing from your diffuser? Or what about washing the sweat and stress away with one of those sweet-smelling soaps in your shower. There’s no denying that everyone is scrambling for aromatherapy nowadays. It has grown in …
Private Label Aromatherapy: Is There Enough Consumer Demand? Read More »
Private label packaging can be tedious for a new businessperson. There are tools of the trade that can get complicated and technical, which can be overwhelming. Luckily, there are a few parts of putting up your own private label business that falls on the fun and creative side of things, like working on your product …
9 Things to Consider When Choosing Private Label Packaging Read More »
When you decide to launch your own brand, you have a couple of routes to choose from for your game plan. If you have the resources, intel, and budget, you can do everything yourself, from product development to marketing. You might be comparing Private Label vs White Label. But if you’re a small business and …
Private Label vs White Label: 9 Differences You Need to Be Aware Of Read More »
If you’re the type to always want to be in control of your business, it can be difficult to loosen the reins and put them in the hands of another team. That’s one of the major reasons private labeling can be a bit of a turn-off. But just because you’re working with a third-party manufacturer …
10 Reasons to Private Label Your Cosmetic Products Read More »
There are few things more exciting than starting a hair care business. The beauty industry has boomed like no other in recent years. At the moment, it’s a great world to dip your toes in if you love all things hair and are looking to turn that passion into profit. And if you’re a newbie …
10 Mistakes to Avoid When Private Labeling Hair Products Read More »
Starting your own brand from scratch is the epitome of nerve-wracking, especially if you’re a one-woman show or have only a lean team. There are so many things you have to tick off your daily to-do list, from meeting with suppliers, to renting shipping warehouses, to dealing with logo designers. Things can be even more …
It’s easy to say that starting your own private label beauty business will get you where you want to be in life. Just picture it now — you at your corner office, the CEO of your dream skincare or hair care line. But many things can cast doubt about whether your business will be successful. …
6 Inspiring Private Labeling Success Stories You Need to Read Read More »
