Want your private label brand to succeed? While there are several contributing factors that play into this, marketing is a big one. Not only will this raise awareness of your brand, but an effective marketing strategy will draw in customers, boost sales, and give you a competitive advantage that will make your private label brand …

How to Market Your Private Label Brand Successfully Read More »

With beauty being the top-growing market in the private label sector, now is the time to really give your beauty brand a push so that you can bag as many of those new consumers as possible. One way to do this is by jumping in on a rising trend. Find a way to integrate that …

Top 12 Private Label Trends You Should Watch in Florida’s Beauty Market Read More »

Thinking about launching your own private label brand? While you’re likely familiar with the many advantages that come from doing so, the actual process involved may not be quite as clear. While private labeling provides a simple and streamlined way to manufacture products and get them to market, there are still a number of steps …

The Private Label Process: What You Need to Know Before Starting Read More »

While launching private label brands can be a very lucrative and streamlined way to turn your business dreams into reality, there is a lot to consider, especially if this is your first private label venture. To make sure that you don’t end up making any costly mistakes, read on as FLPL shares 12 key factors …

12 Key Factors to Consider When Launching a Private Label Brand Read More »

When creating private label products, it’s often all too easy to place all of your focus on the products themselves, meaning that packaging becomes an afterthought. This, however, is a big mistake… No matter how good your products may be, if your packaging isn’t up to scratch, you’re unlikely to succeed. Packaging is often what …

7 Things You Need to Consider Before Choosing Private Label Packaging Read More »

With the US hair care market steadily growing and showing no signs of slowing down, now is the perfect time to consider finally launching that hair care line you’ve been thinking about. Thanks to private label manufacturing, this is now easier than ever. You don’t need to have any manufacturing experience, as your private label …

10 Common Mistakes to Avoid When Private Labeling Your Hair Care Line Read More »

Private label brands have been experiencing huge levels of growth lately, and while there’s nothing wrong with revelling in that hard-earned success, it’s also important to keep pushing your business so that your ideas, products, and brand don’t fall stagnant.  One way to make sure that your brand remains relevant is by keeping an eye …

Private Label Trends to Watch: What’s Shaping the Industry in 2025? Read More »

Thanks to the rise of private label manufacturing, launching a product line has never been easier. Don’t get us wrong – it will still require plenty of hard work on your part, but the entire process becomes much more streamlined and, as a result, less stressful. With a private label manufacturer by your side, you’ll …

The Essential Guide to Launching Your Own Private Label Line Read More »

Private label manufacturing is a great solution for anyone who wants to create and sell a line of products but doesn’t have the manufacturing expertise to do so themselves. Team up with a private label manufacturer, like FLPL, and, with your direction, they’ll take control of everything manufacturing-related, saving you both time and stress!  With …

Navigating Compliance and Regulations in Private Label Manufacturing Read More »

While branded products are the more traditional way to manufacture your products and introduce them to the market, there’s no ignoring the fact that private label manufacturing has been changing the game lately. There are now more private label products out there than ever before, with many experts declaring that this poses a huge threat …

Private Label vs. Branded Products: Which is Right for Your Business? Read More »