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Flowers and herbs for private label essential oils

Private Label Essential Oils: Creating a Signature Blend

By FLPL Editor | October 15, 2021 | 0 Comments

Everyone has their own idea of self-care. Some turn to 10-step skincare routines at the end of the week, while others bank on the dopamine of shopping for a cute new dress. But if there’s one thing everyone is likely to agree improves our stress levels and makes us feel good inside and out, it’s …

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Made in USA label

How “Made in the USA” Products Could Be a Game-Changer for Your Private Label Brand

By FLPL Editor | September 30, 2021 | 0 Comments

The labels on your product packaging say a lot about what your brand stands for. Some brands will flaunt that their goods are organic, while others take pride in being vegan and cruelty-free. But did you know that slapping on a “made in the USA” label can benefit your business and help it grow tenfold? …

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Marketing meeting for cosmetics

9 Marketing Tools Every Private Label Brand Should Be Using

By FLPL Editor | September 15, 2021 | 0 Comments

Well-made and high-quality goods are at the heart of any private label brand. But just because you have the most amazing personalized beauty products manufactured by a private label company you believe in, it doesn’t mean you’ve already got your work cut out for you. As a proprietary brand owner, you also have to put …

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Test tube with skincare ingredients

8 Ingredients That’ll Give Your Private Label Skincare Brand an Edge

By FLPL Editor | August 30, 2021 | 0 Comments

One of the most challenging things to work on for your new skincare brand is how to stand out. The beauty industry is saturated with so many big and small skincare brands, so it takes a lot to get noticed. A surefire way to grab people’s attention is to front a key ingredient in your …

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Cosmetic products

The Top 8 Trends in Private Label Cosmetics

By FLPL Editor | August 15, 2021 | 0 Comments

One of the most important things you must learn to do when running your private label business is scoping out trends. Your brand needs to be able to adapt and leverage on what’s trendy and popular to stay relevant at any time. The beauty of private label is that you can easily adjust and adapt …

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Private label men's products

8 Private Label Men’s Products That are Guaranteed to Sell Well

By FLPL Editor | July 30, 2021 | 0 Comments

Thinking of starting a business to target a male demographic? There are tons of cliché industries you can tap into to reach them, like tech and power tools. But if you really want to hit the sweet spot, it’s important to note that modern men are slowly but surely falling into the rabbit hole of …

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